BW0225 DEC 04,2000 6:03 PACIFIC 09:03 EASTERN
( BW)(IL-SPSS)(SPSS) SPSS Launches Corporate Donation Campaign;
Campaign Will Bring Together Businesses and Universities to Help
Prepare Students for Tomorrow's Business World
Business Editors
CHICAGO--(BUSINESS WIRE)--Dec. 4, 2000--Recognizing the need to
equip the decision makers of tomorrow with the data mining skills they
need to succeed, SPSS Inc. (Nasdaq:SPSS) today launched its new
Corporate Donation Campaign. The campaign brings together corporations
and universities to ensure that essential data mining and analytical
tools and training are available to today's business students.
"The benefits of the Corporate Donation Campaign for both
businesses and educational institutions are clear," said Dr. Stephen
J. Greenberg, SPSS public sector vice president for strategic
planning. "Colleges and universities can obtain the data mining
software and hands-on training they need to ensure that their students
are fully prepared for tomorrow's business world. Because of this
preparation, donors will realize a direct benefit: a better trained
pool of graduates from which to hire."
Corporations can participate in the campaign as Gold, Silver or
Bronze donors, depending on the size of their gift. Donations will be
used to provide local colleges or universities with licenses for
Clementine, SPSS' data mining workbench, which is currently included
in the curricula of schools such as Loyola University Chicago and
California State University, Chico. Licenses will be valid for three
years, after which a school can renew at the educational institution
rate. The number of licenses will depend on the level of a
corporation's participation.
Also included are courses to "train the trainer." Corporations may
make additional donations to cover supplementary licenses or training
as needed by their partner college. Corporations or universities
interested in learning more about SPSS Inc.'s Corporate Donation
Campaign can visit www.spss.com or call Dr. Greenberg at
1-800-543-2185, extension 3151.
About Clementine
Clementine, SPSS' enterprise-strength data mining solution, helps
businesses improve the profitability of customer relationships through
the in-depth understanding of data. Organizations use the insight
gained from Clementine to retain profitable customers, identify
cross-selling opportunities, attract new customers, detect fraud,
reduce risk and improve government service delivery. Clementine can
help e-businesses better understand their customers' online behavior
and, as a result, improve Web site design, increase e-store sales and
deliver online services more effectively.
Clementine combines two valuable assets--data and business
knowledge--to create powerful predictive models which answer real
business questions such as "What customers are in danger of leaving?"
or "Who is a safe credit risk?" At each point of the data mining
process, Clementine's visual interface invites users' specific
business expertise. Clementine's many modeling techniques, such as
prediction, classification, segmentation and association detection,
lead to the most powerful, accurate model or combination of models,
producing superior results. Once models are created, Clementine
Solution Publisher enables their delivery enterprise-wide to decision
makers or a database.
Clementine was the first data mining workbench aimed at business
users and is consistently acknowledged by users and analysts as the
leading visual rapid modeling environment for data mining. Clementine
has established a leading position in the data mining market and is
used in a wide range of industries including e-commerce,
telecommunications, finance, retail, health care, government and
higher education. More than 500 organizations worldwide use Clementine
including British Telecommunications, Unilever, Provident Financial,
Raydium and e-Dialog.
About SPSS Inc.
SPSS Inc. enables organizations to develop more profitable
customer relationships by providing analytical solutions that discover
what customers want and predict what they will do. The company
delivers analytical solutions at the intersection of customer
relationship management and business intelligence. SPSS analytical
solutions integrate and analyze market, customer and operational data
in key vertical markets worldwide including: telecommunications,
health care, banking, finance, insurance, manufacturing, retail,
consumer packaged goods, market research and the public sector.
Headquartered in Chicago, SPSS has more than 40 offices, over 900
employees and 1999 revenues of $142 million. The company also has won
the following awards: No. 70 on Forbes 1999 list of the "200 best
small companies" and as the 22nd most profitable company on the Nasdaq
exchange by Equities magazine; 1999 World Class Solution award in
business intelligence and named "best decision support system for
business intelligence" in the 1999 RealWare award competition; No. 14
in DM Review's 1999 Data Warehouse Top 100; placed No. 16 on the 2000
Softletter 100, a ranking of the top 100 personal computer software
companies in the United States; and No. 115 in the 2000 Software 500,
a ranking of the world's largest software vendors by Software
Magazine. For more information, visit www.spss.com.
SPSS Information is Available On the World Wide Web Through The
SPSS Press Center at: www.spss.com/press
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CONTACT: SPSS
Susan Kalell or Matthew Martin, 800/525-4980
E-mail: pr@spss.com
KEYWORD: ILLINOIS
INDUSTRY KEYWORD: SOFTWARE EDUCATION NETWORKING