The Xylo Report

A national quorum on work/life issues conducted six times yearly by Wirthlin Worldwide.

August 2001: Internet Usage in the Workplace

Interview dates:

August 3-6, 2001

Respondents:

1,001 respondents over the age of 18. Sixty-five percent of the 1,001 respondents qualified for this survey by being employed (margin of error = +/- 3.8 percent, n=652).

Conducted by:

Wirthlin Worldwide

Commissioned by:

Xylo, Inc.

Methodology used:

Telephone interviews

The August 2001 Xylo Report: Internet Usage in the Workplace is studying the changes in public opinion today as compared to responses to the same questions asked a year ago in August of 2000. The topics revisited include:

Key Findings

Compared to last year, more employees have access to the Internet at work and more report boosts in productivity because of the Internet usage.

This year’s survey also found that people who use the Internet a lot every day are more likely to say that it enhances productivity, compared to people who use it only once or twice a week (86 percent vs. 49 percent).

 

2001

2000

Increase/Decrease

from 2000

Access to Internet at work

66 percent

44 percent

+22 percent

Internet increases productivity at work

67 percent

46 percent

+21 percent

Use the Internet at work for personal reasons

64 percent

49 percent

+15 percent

Personal use of the Internet at work has no negative impact

97 percent

86 percent

+11 percent

Personal use of Internet at work has a positive impact (makes them happier and less stressed)

27 percent

28 percent

-1 percent

Personal use of Internet at work has a positive impact (helps them do a better job for their companies)

27 percent

28 percent

-1 percent

Internet increases productivity at work:

2001

2000

Increase/Decrease

from 2000

College graduates

74 percent

59 percent

+15 percent

Respondents with some college

60 percent

37 percent

+23 percent

Use the Internet at work for personal reasons:

2001

2000

Increase/Decrease

from 2000

Northeast

75 percent

49 percent

+26 percent

West

71 percent

46 percent

+25 percent

South

63 percent

54 percent

+9 percent

Midwest

47 percent

46 percent

+1 percent

Young women use the Internet more at work, but more young men use the Internet at work for personal reasons.

Men and women seem to use the Internet equally at work (39 percent and 43 percent respectively), but significant differences are observed in the 18-34 age group. The difference in Internet usage levels at work disappears in older men and women who are 35 to 54 years old (46 percent vs. 45 percent respectively).

 

Women

age 18-34

Men

age 18-34

Use the Internet at work

52 percent

33 percent

Use the Internet at work for personal reasons

59 percent

80 percent

Internet enhances productivity at work

61 percent

79 percent

Personal use of Internet at work makes them happier and less stressed

36 percent

23 percent

Personal use of Internet at work helps them do a better job for their companies

9 percent

38 percent

Personal use of the Internet in the workplace impacts some groups more than others.

More men than women report that using the Internet at work for personal reasons has a positive impact (59 percent vs. 47 percent), such as making them happier and less stressed, or helping them do a better job. However, they derive different benefits from the practice.

Personal use of the Internet at work:

Women

Men

Makes them happier and less stressed

31 percent

24 percent

Helps them do a better job for their companies

16 percent

35 percent

Personal use of Internet at work has positive impact:

Use several times a day

72 percent

Use once or twice a week

48 percent

Married adults with no children

46 percent

Married adults with children

44 percent

Single adults with no children

72 percent

Single adults with children

85 percent

Men under 35 years

61 percent

Women under 35 years

45 percent

Full-time workers

53 percent

Part-time workers

65 percent

Media Contacts:

Holly Kaiser Karen Olson

MWW/Savitt Xylo, Inc.

hkaiser@mww.com kareno@xylo.com

Karen Olsen (kareno@xylo.com) gave permission to post this report at DSSResources.COM on August 21, 2001.