American Home Products and Purina Mills join other global leaders who rely on Informatica to gain ROI-enhancing business insight from ERP systems
PALO ALTO, Calif., March 14, 2000 - Informatica Corporation (NASDAQ: INFA), the leading provider of eBusiness analytic software, today announced enhanced analytic support designed to help companies better leverage data housed within SAP R/3 and SAP Business Information Warehouse (BW) installations.
In combination with Informatica PowerCenter 5, the industry-standard platform for enterprise data integration, the recent enhancements to Informatica PowerConnect for SAP allow companies to integrate and analyze their disparate data sources housed across their enterprises and eBusinesses.  This capability leverages existing IT infrastructure and helps enable rapid, dramatic return on investment (ROI) across the enterprise value chain. Recent adopters include Purina Mills, American Home Products, Massachusetts Mutual, PG&E and Rayovac.
The Informatica PowerConnect products extend data integration capabilities by allowing companies to directly integrate ERP, CRM and real-time message queue data with other enterprise data.  The integrated data can then be used in analytic applications, including the Informatica Applications family, to gain enhanced business insight that helps drive increased revenues, improved operational performance and competitive responsiveness.  Informatica integration solutions for SAP provide seamless access to SAP R/3, SAP BW and non-R/3 data sources, including mainframe sources, relational sources and other ERP systems. Leveraging Informatica PowerCenter 5, this data is then delivered to downstream data warehouses and analytic applications.
"The ability to access the wealth of information stored in SAP and other ERP systems and combine it with other key data from across the enterprise is critical to obtaining a 360-degree view of a company's business operations," said Diaz Nesamoney, president and COO of Informatica.  "Informatica has brought enterprise data integration to a new level by enabling native, high-performance usage of SAP R/3 and SAP/BW data for cross value chain, analytic applications."
Informatica PowerConnect Delivers Valuable Insight to Industry Leaders
"We had a clear business mandate to provide our sales and marketing analysts with powerful and flexible reporting capabilities, but recognized that retrieving data from SAP R/3 for analysis can be a difficult, time-consuming process," said John Lochner, manager of data services at Purina Mills. "To compound this challenge, we also needed to integrate our R/3 data with a wealth of historical data from the company's legacy systems to ensure accurate reporting."
After evaluating numerous point solutions for integrating ERP data, Purina Mills chose a comprehensive enterprise data integration solution from Informatica, including Informatica PowerCenter, PowerConnect for SAP R/3 and Analytic Business Components for SAP R/3 software.  The company now has access to a consolidated view of sales, distribution, materials management, production and financial information that helps fuel strategic analysis across the company.
"Informatica provided us with an efficient, effective solution that allows us to do our jobs more effectively and with a higher degree of credibility," said Lochner. "Our analysts can now examine sales, manufacturing and operations data down to the invoice line-item level-something we previously couldn't do."
Data integration for ERP comprises more than 10 percent of Informatica business and continues to grow at a rapid rate. Leading companies that are leveraging Informatica PowerConnect products include Autodesk, Bell Atlantic, AXA Financial, British American Tobacco Australia, Delta Air Lines, Enron, Ernst & Young, GE Capital, Georgetown University, Hewlett Packard, Nova Chemical, PacifiCorp, Philips Semiconductors, the Principal Financial Group, Purina Mills, Putnam Investments, Qualcomm, Swiss Post and the University of California at Berkeley.
About Informatica
Informatica provides eBusiness analytic software that enables companies to leverage business insight for competitive advantage. More than 1,100 global customers, including over half of the Fortune 100, leverage the Informatica Insight Network to integrate, analyze and personalize critical business information to improve business performance and responsiveness across the entire business value chain. Informatica products include a comprehensive family of analytic applications, the industry's most powerful data integration platform and a wide range of supporting services and partnerships. The company's list of leading customers includes 3Com, AMD, American Airlines, BMW, Boeing, Borders Group, Chevron, Cisco, CNET, Deutsche Bank, eBay, General Electric, Hewlett-Packard, Inktomi, Merck, Merrill Lynch, MetLife, Motorola,, Philips, Polo Ralph Lauren, Sprint and UBS. For more information, call 1.800.970.1179, or visit the Informatica Web site at
NOTE: Informatica, PowerCenter and PowerConnect are trademarks or registered trademarks of Informatica Corporation.  All other company and product names may be trademarks of their respective owners.
Kristine Austin
Informatica Corporation
(650) 687-3588
Leslie Clavin
Applied Communications
(415) 365-0222