Real-World Implementations Recognized for Innovation and Business Impact


Meighan Berberich
Marketing Manager
5200 Southcenter Blvd, Suite 250
Seattle, WA 98188-2356
Phone: 206.246.5059, ext.104; Fax: 206.246.5952
Web site:

Seattle, WA MAY 21, 2001- The Data Warehousing Institute (TDWI), the premier provider of in-depth, high quality education and training in the data warehousing and business intelligence industry, announces the winners of its 2001 Best Practices in Data Warehousing Awards competition. This competition provides thousands of practitioners with best practices they can follow as data warehousing and business intelligence continues to grow and expand.

Nominations were judged by a panel of experts, including: practitioners, consultants, industry analysts, journalists, Journal of Data Warehousing editors, Institute Fellows, and TDWI management. The winners clearly demonstrated that their data warehouse and business intelligence projects were truly innovative solutions to problems commonly faced by data warehousing practitioners and were practices that could be followed by others. The judges examined four key criteria to determine the winners in each category:
  1. Impact. What is the value of the data warehouse or application to the business and end-users?
  2. Relevance. Does the data warehouse or business intelligence application demonstrate a best practice that other companies can adopt?
  3. Innovation. How innovative are the strategies, technologies, architectures, or processes used to design and implement the data warehouse or business intelligence environment?
  4. Alignment. How closely aligned are business and IT processes? How well does the data warehouse adapt to changing business requirements and deliver long-term sustainable value?
"The competition for the Best Practices Awards was exceptionally strong this year," says Ellen Hobbs, General Manager of TDWI. "As always, the quality of the applications was first rate, but several nominations distinguished themselves as true best practices that others can learn from and utilize in their own data warehousing and business intelligence implementations."

The Best Practices in Data
Warehousing Award Winners

This years winners were divided into two categories,
application winners and industry winners.

Application Winners:
  • Data Stewardship
    Category Winner:
    Blue Cross Blue Shield of North Carolina
    Nominating Organization: Self-nominated

  • Enterprise Data Warehouse
    Category Winner:
    Nominating Organization: Self-nominated

  • Extranet Data Warehouse
    Category Winner:
    Penske Logistics
    Nominating Organization: Business Objects

  • E-Intelligence & Clickstream Data Warehouse
    Category Winner:
    eBay, Inc.
    Nominating Organization: Informatica

  • Performance Management
    Category Winner:
    Best Buy Company, Inc.
    Nominating Organization: MicroStrategy Inc.

  • Customer Relationship Management
    Category Winner:
    Experian Automotive Information Services
    Nominating Organization: IBM

  • Integrated Data Analysis
    Category Winner:
    National Basketball Association
    Nominating Organization: IBM
Industry Winners:
  • Delivery & Shipment
    Category Winner:
    Federal Express
    Nominating Organization: Teradata, a division of NCR

  • Utilities
    Category Winner:
    Niagara Mohawk Power
    Nominating Organization: Self-nominated

  • Government
    Category Winner:
    Natural Resources Conservation Service, USDA
    Nominating Organization: Compaq Computer Corporation

  • Transportation
    Category Winner:
    Norfolk Southern
    Nominating Organization: Self-Nominated

  • Distribution
    Category Winner:
    Ingram Micro, Inc.
    Nominating Organization: Business Objects

  • Financial Services
    Category Winner:
    Bank of Montreal
    Nominating Organization: IBM

  • Healthcare
    Category Winner:
    Florida Hospital
    Nominating Organization: IBM

  • Manufacturing
    Category Winner:
    Louisiana Pacific Corporation
    Nominating Organization: Self-nominated
The Leadership in Data Warehousing Award

The Best Practices in Data Warehousing Award winners will present their winning nominations, and compete for the coveted Leadership in Data Warehousing Award, at TDWI's World Conference¾Summer 2001 in Anaheim, California, August 12-17, 2001. The winning Best Practices nominations will be presented on Tuesday, August 14 through Wednesday, August 15, 2001, and will be judged by a panel of experts. The Leadership in Data Warehousing Award Winner will be invited to present its winning nomination at TDWI's World Conference¾Fall 2001, November 4-9, 2001 in Orlando, FL.

The Data Warehousing Institute

The Data Warehousing Institute™ (TDWI), a division of 101communications, is the premier provider of in-depth, high quality education and training in the data warehousing and business intelligence industry. TDWI is dedicated to educating business and information technology professionals about the strategies, techniques, and tools required to successfully design, build, and maintain data warehousing implementations, and also to the advancement of data warehousing research, knowledge transfer, and the professional development of its Members. TDWI sponsors and promotes a worldwide membership program, annual educational conferences, regional educational seminars, onsite courses, solution provider partnerships, awards programs for the best practices in data warehousing and innovative technologies, resourceful publications, an in-depth research program, and a comprehensive Web site.


Founded in 1998, 101communications is an integrated media company in the business-to-business market aimed at the many specialized targets within the greater information technology community. 101's portfolio includes 15 magazines, more than 30 conferences and extensive digital offerings in the U.S. and Europe in five areas: Software Development (Application Development Trends, Java Report, Journal of Object-Oriented Programming, Application Development Advisor, JavaSPEKTRUM, OBJECTspektrum, SIGS/101 Conferences); Vertical Markets (Recharger Magazine, Recharger WorldExpo, Copier Marketplace, Syllabus, Syllabus Conferences); Certification (Microsoft Certified Professional Magazine, MCP TechMentor Conferences), Enterprise Technology (Enterprise Systems, ENT, Enterprise Linux, The Data Warehousing Institute, IT Events) and Government Technology (Federal Computer Week, For more information on 101communications visit