Sybase Teams With Distributor Resource Management To Boost Analytical Capabilities For Foodservice Supply Chain

Sybase(R) Industry Warehouse Studio(TM) provides Distributor Resource Management (DRM) with the analytical foundation to help its clients identify purchasing trends, track and analyze earned-income data

SYNOPSIS:

Sybase(R) Industry Warehouse Studio(TM) (IWS) has been selected as the analytical platform of choice by Distributor Resource Management (DRM), a leading business intelligence solutions provider to the foodservice distribution industry, to drive its earned-income tracking solution, TRACKMAX(TM). IWS acts as the framework DRM needs to enable customers, including distributors and manufacturers, to convert foodservices supply chain data into usable and more profitable information.

DUBLIN, Calif., March 24, 2003 -- Sybase (NYSE: SY) Inc., a leading enterprise integration company, today announced that Sybase(R) Industry Warehouse Studio(TM) (IWS) will act as the analytical infrastructure for TRACKMAX(TM), Distributor Resource Management's premier earned-income tracking software for the foodservice industry. IWS is an enterprise analytic infrastructure that "jump-starts" the design, development and implementation of focused enterprise analytic applications. DRM's business analytical solutions provide a focal point for the integration and analysis of supply chain data from multiple points within its customers' organizations, allowing DRM customers to add directly to their bottom lines through better management of internal knowledge and data stores.

DRM, established in 1996, serves distributors and manufactures in the foodservice industry as well as vertical markets such as janitorial and paper supply companies. DRM's TRACKMAX solution focuses on increasing customer profitability by providing them with software specifically designed to manage complex buy or sell side contract pricing programs, track earned income programs (both buying group and local programs), and produce effective management reports with line item detail invoicing to trading partners.

Software solutions such as DRM's TRACKMAX, the food industry's first earned-income tracking system, act as a central location for its customers' corporate transaction data and converts existing data into business intelligence that yields significant competitive advantages.

With Sybase's Industry Warehouse Studio as its analytical foundation, DRM's TRACKMAX allows distributors to:

* Properly report earned-income and prevent overstatement of quarterly and annual earnings

* Strip inefficiencies from trading partner transactions, which significantly reduces the invoice-to-payment processing of earned income data

* Gain insight into earned-income potential, yielding more accurate projections of revenue

* See customers in new ways, to help increase revenues and profits with information stored in existing databases

* Analyze historical information and trends * Provide trading partners insight into personalized earned-income data

* Achieve a streamlined, automated reconciliation process

"The earned-income tracking process for foodservice distributors can be inefficient, frustrating and often inaccurate," said Tom Rawson, president and founder, Distributor Resource Management. "While our TRACKMAX solution provides our clients with an organized, streamlined earned-income tracking system to help them increase their bottom line, they require a wider enterprise view of their business. Incorporating Sybase's IWS analytical infrastructure, we can now integrate data from multiple sources to provide our clients enterprise data warehousing capabilities with point and click ease. The substantial success we've experienced with TRACKMAX, and our partnership with Sybase, will allow us to replicate the success we have had with our foodservice industry customers in other industries."

"We needed an automated, cost efficient and reliable system to automatically track rebates and growth monies without waiting for year-end reports, " said Donald D. Hindman, president and chief operating officer, Clark Foodservice, Inc., the Midwest's leading broadline foodservice distributor. "In the past, we had to rely on our suppliers to provide us with the data they based their payments on. Now, with the help of TRACKMAX(TM), we own the necessary data and can provide the suppliers with the information they need to make their payments. We receive our money in a timelier fashion and have eliminated the use of time-consuming spreadsheets."

"We are pleased to support DRM in the development and execution of an application that is so clearly contributing to the bottom-line growth of its customers," said Roger Travis, vice president of worldwide sales for Sybase's Business Intelligence Division, "Sybase and DRM have provided the right tools for foodservice distributors to strip inefficiencies from the earned-income tracking process, solve problems and at the end of the day, make more money."

Sybase teams with industry-leading solution providers and developers to bring innovative technologies to market to help customers transform their data into economic value by improving the speed, flow and quality of data within an enterprise. To learn more about partnering with Sybase, please visit http://www.sybase.com/partner.

About Sybase, Inc.

Sybase (NYSE: SY) pioneers software that integrates platforms, databases and applications. Sybase solutions create Information Liquidity - transforming data into economic value. With Sybase, companies can attain maximum value from their data assets by getting the right information to the right people at the right time. To learn more about Sybase, visit http://www.sybase.com.

About Distributor Resource Management (DRM)

DRM is the distribution industries leading provider of Earned Income Tracking software and solutions. DRM's mission it to provide its customers with the business intelligence infrastructure necessary to improve their ability to make crucial decisions. Its datawarehousing, integration, and earned-income tracking technologies can improve the Speed, Flow and Quality of its customers' data. DRM's solutions are modular and are designed to relieve some of the increasing pressure on IT budgets.

For more information about Distributor Resource Management and TRACKMAX(TM), please visit http://www.trackmax.com or call 239-540-9200.

Sybase and Industry Warehouse Studio are trademarks or registered trademarks of Sybase, Inc. or its subsidiaries. All other company and product names mentioned may be trademarks of the companies with which they are associated.

Special Note: Statements concerning Sybase and its subsidiaries' contemplated business relationships, new product releases, and business expectations are by nature forward-looking statements that involve a number of uncertainties and risks and cannot be guaranteed. Certain of these risks are detailed from time to time in Sybase's Securities and Exchange Commission filings, including but not limited to its annual report on Form 10-K and its quarterly reports on Form 10-Q (copies of which can be viewed on Sybase's Web site).

SOURCE Sybase Inc.

Web Site: http://www.sybase.com