DSS News
                 D. J. Power, Editor
           March 27, 2011 -- Vol. 12, No. 7

     A Free Bi-Weekly Publication of DSSResources.COM
             approximately 2,100 subscribers


In this issue:

1) What is the "true story" about using data mining to identify 
a relationship between sales of beer and diapers?

2) Recent DSS News Headlines

3) DSS Conferences/Call for Papers

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1) What is the "true story" about using data mining to identify 
a relationship between sales of beer and diapers?

by Dan Power
Editor, DSSResources.com 

For many years we have told the story of using data mining to find 
a relationship between sales of "beer and diapers". This tale of data 
mining success is told, retold and added to like any other frequently 
told legend. Some consider this type of application an excellent 
example of why we need to make greater use of data mining. So what 
actually happened? Is this a good example of data mining? What is 
the "true story"?

Continue reading at 
http://dssresources.com/faq/index.php?action=artikel&id=41


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       Purchase Dan Power's Decision Support Basics
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2) Recent DSS News Headlines

03/24/2011 Siemens launches Plantville — an innovative gaming 
platform to showcase products and solutions for industry and 
infrastructure.

03/23/2011 Southeast Texas Medical Associates building strong 
post treatment care programs with IBM Business Analytics software.

03/23/2011 SAP launches next-generation GRC, enabling unified 
view and greater control over risk.

03/22/2011 Report to the President: every federal agency needs 
a 'big data' strategy.

03/17/2011 Equifax and Moody's Analytics redesign CreditForecast.com 
consumer credit and economic intelligence service.

03/15/2011 MicroStrategy adds new industry apps to its MicroStrategy 
Mobile App on the iTunes App Store.

03/15/2011 iPad version of Smartsheet's flagship online project 
management service now available.

Read the news at DSSResources.COM

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3) DSS Conferences

1. Business Intelligence and Knowledge Management track at AMCIS 
sponsored by AIS SIG DSS, Detroit, MI, August 4-7, 2011.
Check http://amcis2011.aisnet.org/

2. Knowledge Management and Business Intelligence track at ICIS 2011, 
Shanghai, China December 4-7, 2011. 
Check http://icis2011.aisnet.org/track16.htm

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DSS News is copyrighted (c) 2011 by D. J. Power. Please send 
your questions to daniel.power@dssresources.com. Connect with
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