Book Contents

Ch. 2
Gaining Competitive Advantage with DSS

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Applegate, L., F. W. McFarlan and J. L. McKenney. Corporate Information Systems Management. Chicago, IL: Irwin, 1996.

Applegate, L. and Pearlson, K. "Mrs. Fields, Inc., 1977-1987". Harvard Business School case 194-064, 1994.

Applegate, L. "Frito-Lay, Inc.: A Strategic Transition (1980-1986)". Harvard Business School case 194-107, 1994.

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Udo, G. J. and T. Guimares. "Empirically Assessing Factors Related to DSS Benefits." European Journal of Information Systems, July 1994.

A special thanks to Nikole Hackett for her contributions updating the status of DSS at many of the companies discussed in this chapter. I would appreciate your comments and feedback. This is a working draft. This chapter may be used for non-commercial or academic purposes during 2000. D. J. Power. August 18, 2000, Email


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