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Need an Answer? QuestionPro makes it easy with MicroPolls; free service enables anyone with a Website to instantly ask questions and get answers

SEATTLE, WA, Nov. 17, 2005 -- QuestionPro, a leader in online survey hosting and delivery since 2002, announced today a new, free, survey option for bloggers, webmasters, marketers, researchers and small businesses. Called a MicroPoll, this feature allows anyone with a Website to instantly poll their readers with simple multiple choice questions then display the aggregated results. The simple software code is available for download free of charge from QuestionPro's website at http://www.questionpro.com/micropoll.

There are a number of uses for MicroPolls by a variety of industries and occupations, including:

-- eCommerce: As merchants head into the holiday season they can use MicroPolls to test preferences for types of products, answer questions about which brands are better, etc. The immediate results can help them make timely decisions.

-- Blogs: So many blogs incorporate opinions into their content, that a survey addressing the levels to which readers agree with a point of view is a logical add-on.

-- News/Policy Websites: Like blogs, news and other types of websites that discuss policies and news events have utilized opinion polls for years. Now it's free.

-- Small Businesses: There's no better way to take the pulse of a customer base than to ask them very brief, very simple questions. MicroPolls are ideally suited for small businesses who want insight into their customer base.

One of the reasons MicroPolls are so effective is that they are quick to take and don't require the participant to give up any identifiable information. This increases both the overall numbers of participants as well as the likelihood of them telling the truth.

Setting up a MicroPoll is easy -- just about anyone with basic Web skills can add the poll to their site. QuestionPro's site includes pre-formatted Polls and a text editor to allow users to modify the questions and answers. The site then automatically generates the HTML code so users "cut and paste" it onto their site. Users can create as many MicroPolls as they want.

"Our customers have seen first hand the impact of responses to surveys and polls," said Vivek Bhaskaran, founder and CEO of QuestionPro. "While detailed surveys are valuable for many, sometimes you just need quick feedback to a simple question. MicroPolls give anyone the power to tap into the minds of customers and website visitors in just a few clicks."

MicroPolls are just one of the features included in QuestionPro's suite of online survey tools, which include high-end research functions with a consumer-friendly interface at an affordable price. Its recent "Market Research Toolset" extends its existing data-collection and analytics services with three new capabilities: Online Panel Management, Action-Oriented Analytics (such as gap, TURF and conjoint analysis) and Decision Support Systems.

More information as well as the sign up page are available online at: http://www.questionpro.com/micropoll

About QuestionPro

QuestionPro.com offers market research software for the creation, distribution and analysis of electronic surveys. QuestionPro offers the most advanced survey design and development capabilities possible via the Internet. The integrated analytical tools make data-collection and insight a single-stop solution. Hundreds of market-leading companies have utilized QuestionPro's Web-based survey software for their market research initiatives. More information on QuestionPro is available via the Web at www.questionpro.com.



Scoville PR
John Williams, 206-829-1392
jwilliams@scovillepr.com 

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