Netezza Spatial revolutionizes the world of location intelligence

Denver, CO, July 6, 2009 -- Phil Francisco, Vice President, Product Management and Marketing, Netezza, recently participated in an exclusive interview with Ron Powell and the BeyeNETWORK ( In this interview, Francisco, explains how Netezza Spatial simplifies the process of bringing together location and business data in a business intelligence environment allowing you to have access to all the data much faster, simpler and cheaper than with conventional systems.

“Analytics and location intelligence regardless of the industry can benefit greatly from the ability to link location information to vital business decision making for a variety of events ranging from retail purchasing patterns and customer demographics by store locations, to emergency call logs and hurricane patterns,” says Phil Francisco, Vice President, Product Management and Marketing, Netezza. “When Netezza went to market with a geospatial solution we approached it with the same ideals as our high-performance data warehouse appliance – that is, putting the processing power as close as we can to the storage with as much intelligence as possible, to deliver the same 10 to 100 times performance gains.”

“Netezza Spatial presents a significant opportunity for organizations in nearly every industry to leverage location data as part of their everyday decision making to impact their business' bottom lines,” says Ron Powell, Cofounder and Editorial Director of the BeyeNETWORK. “Any analysis relating to business processes can benefit from location data to make the best, most data-driven decisions.” To listen to the interview, please click here.

The BeyeNETWORK Spotlights are intuitive dialogues with innovative solution providers, and these spotlights provide a cutting-edge introduction to the new products and services of interest to the business intelligence community. The Network publishes six newsletters serving more than 115,000 readers across a wide variety of industries, making it the largest newsletter-based information source for business intelligence, performance management, data warehousing, data integration and data quality.

About Netezza Corporation

Netezza Corporation is the global leader in data warehouse and analytic appliances that dramatically simplify high-performance analytics for business users across the extended enterprise, delivering significant competitive and operational advantage in today's information-intensive marketplaces. The Netezza family of appliances brings appliance simplicity to a broad range of complex data warehouse and analytic challenges. Customers who have realized the benefits of Netezza appliances include Ahold, Debenhams, Department of Veterans Affairs, Epsilon, iBasis, Nationwide, Neiman Marcus, Orange UK, Premier, Inc., Ross Stores, Ryder System, Inc., The Carphone Warehouse and Virgin Media. Based in Marlborough, Mass., Netezza has offices in Washington, DC, the United Kingdom and the Asia Pacific region. For more information about Netezza, please visit


BeyeNETWORK is an online network of sites that provide free resources for business intelligence professionals. The Network offers media in a variety of formats to fit the needs of Network subscribers and visitors, leading the industry with news, articles from industry experts, newsletters, executive spotlights, podcasts, expert-hosted channels and blogs. Our coverage extends beyond business intelligence to include information management, data warehousing, analytics, performance management, data integration, information quality and data governance. For more information, visit the flagship website at

This press release is based upon information provided by the Company. The BeyeNETWORK does not independently verify statements made and has no obligation to update these statements after the date of release.

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