PUNE, India, March 22, 2017 -- Business Intelligence (BI) solutions enable business users to access business data volumes and analyze them to generate insights, though they do not have data science and analytical skills. The global Business intelligence market size is expected to grow from USD 17.09 Billion in 2016 to USD 26.88 Billion by 2021, at a Compound Annual Growth Rate (CAGR) of 9.5%. The year 2015 is considered to be the base year, while the forecast period between 2016 and 2021.

Following are the objectives of the report:

** To define, describe, and forecast the Business intelligence market on the basis of components, services, data types, applications, organization size, deployment models, verticals, and regions

** To provide a detailed information regarding the major factors influencing the growth of the market (drivers, restraints, opportunities, and challenges)

** To strategically analyze subsegments with respect to individual growth trends, future prospects, and contribution to the total market

** To analyze the opportunities in the market for stakeholders and to provide the details of a competitive landscape for the major players

** To forecast the revenue of market segments with respect to all the major regions, namely, North America, Europe, Asia-Pacific (APAC), Latin America, and Middle East & Africa (MEA)

** To strategically profile key players and comprehensively analyze their recent developments and positioning

** To analyze competitive developments, such as acquisitions, new product launches, and research & development activities in the market

The research methodology used to estimate and forecast the Business intelligence market begins with the capturing of data on key vendors’ revenues through secondary research sources, such as companies’ websites, Factiva, and Hoovers. Other secondary sources include annual reports, press releases, and investor presentations of companies; white papers & certified publications; and articles from recognized authors, directories, and databases. The vendor offerings are also taken into consideration to determine the market segmentation. The bottom-up procedure was employed to arrive at the overall market size of the global BI market from the revenues of the key players in the market. After arriving at the overall market size, the total market was split into several segments and subsegments, which were then verified through primary research by conducting extensive interviews with the key people, such as Chief Executive Officers (CEOs), Vice Presidents (VPs), directors, and executives. The data triangulation and market breakdown procedures were employed to complete the overall market engineering process and to arrive at the exact statistics for all segments and subsegments.

The BI ecosystem comprises key vendors, such as Microsoft Corporation (U.S.), IBM Corporation (U.S.), SAP SE (Germany), Oracle Corporation (U.S.), Tableau Software (U.S.), SAS Institute (U.S.), Qlik Technologies (U.S.), MicroStrategy (U.S.), Information Builders (U.S.), TIBCO Software (U.S.), Pentaho (U.S.), Yellowfin International (Australia), Sisense (U.S.), and Panorama (Canada). Other stakeholders of the BI market include analytics service providers, consulting service providers, Information Technology (IT) service providers, resellers, enterprise users, and technology providers.

The target audiences of the Business intelligence market report are:

Solution vendors
Original equipment manufacturers
System integrators
Advisory firms
National regulatory authorities
Venture capitalists
Private equity groups
Investment houses
Equity research firms

“The study answers several questions for the stakeholders, primarily which market segments to focus in the next two to five years for prioritizing the efforts and investments.”

Scope of the Report

The research report categorizes the Business intelligence market to forecast the revenues and analyze the trends in each of the following subsegments:

By Component

Platform
Software
Services
By Service

Managed services
Professional services
Consulting services
Deployment and integration
Support and maintenance
By Data Type

Unstructured
Semi-structured
Structured
By Application

Predictive asset maintenance
Fraud detection and security management
Supply chain optimization
Network management and optimization
Workforce management
Sales and marketing management
Operations management
Others
By Organization Size

Small and medium-sized enterprises
Large enterprises
By Deployment Model

On-premises
On-demand
By Industry Vertical

Banking, Financial Services, and Insurance (BFSI)
Telecommunications and IT
Retail and consumer goods
Healthcare and life sciences
Manufacturing
Government and defense
Energy and utilities
Media and entertainment
Transportation and logistics
Others

The Business intelligence market size is expected to grow from USD 17.09 Billion in 2016 to USD 26.88 Billion by 2021, at a Compound Annual Growth Rate (CAGR) of 9.5% during the forecast period. The major growth drivers of the BI market include increasing adoption of cloud, growth of advanced analytics, adoption of data-driven decision making, and emergence of Internet of Things (IoT)-enabled technologies.

The BI market is segmented by platforms, software, and services. The services segment is expected to grow at the highest CAGR during the forecast period, out of which the consulting services subsegment in the professional services segment is projected to witness the highest demand due to the growing need of BI solutions across organizations.

The Banking, Financial Services, and Insurance (BFSI) vertical is estimated to hold the largest share of the BI market in 2016. The Business intelligence market growth in the BFSI vertical is fueled by the growing need to simplify the workload related to security and the increasing dependence on data generated from various Information Technology (IT) systems used for the financial transactions. The manufacturing vertical is expected to grow at the highest CAGR during the forecast period, due to the increasing need to store and manage data coming from various connected manufacturing devices.

The BI market is segmented by data type into structured, unstructured, and semi-structured data types. The unstructured data type is expected to grow at unprecedented levels with the proliferation of IoT devices, smart cities, sensors, and cameras. Capturing unstructured data and generating insights from this data will eventually help enterprises to uncover customer shopping patterns and detect trends that will help them to serve customers in a better way.

BI is adopted by both Small and Medium-sized Enterprises (SMEs) and large enterprises. The demand for BI in large enterprises is increasing due to its cost-effective and time-efficient features; its growth is specifically high in SMEs where low cost solutions are much required.

The Business intelligence market has been segmented by deployment model into on-premises and on-demand. Organizations can opt for one of these or a mix of the deployment models depending on their requirements. Currently, the market share of the on-premises deployment type is higher; however, the market for on-demand deployment is expected to increase at a higher CAGR in the coming years.

The global Business intelligence market has been segmented on the basis of regions into North America, Europe, Asia-Pacific (APAC), Latin America, and Middle East & Africa (MEA), and to provide a region-specific analysis in the report. The North American region, followed by Europe, is expected to continue as the largest revenue-generating region for BI vendors over the next five years, as enterprises in the U.S. and Canada have a high focus on innovations obtained from research & development and technology. The APAC region is expected to be the fastest growing region in the global BI market because of the increasing adoption of IoT & smart technologies and various government initiatives, such as smart cities across the APAC countries, including China and India.

The Business intelligence market faces challenges, such as lack of skilled workforce and management & maintenance of data quality. Factors such as varying structure of regulation policies and high investment costs are expected to limit the market growth.

Major vendors that offer BI software and services globally are Microsoft Corporation (U.S.), IBM Corporation (U.S.), SAP SE (Germany), Oracle Corporation (U.S.), Tableau Software (U.S.), SAS Institute (U.S.), Qlik Technologies (U.S.), MicroStrategy (U.S.), Information Builders (U.S.), TIBCO Software (U.S.), Pentaho (U.S.), Yellowfin International (Australia), Sisense (U.S.), and Panorama (Canada). These vendors have adopted different types of organic and inorganic growth strategies, such as new product launches & product upgradations, partnerships, collaborations & agreements, and acquisitions to expand their offerings in the BI market.

Detailed Table of Contents

1 Introduction (Page No. - 16)
    1.1 Objectives of the Study 
    1.2 Market Definition 
    1.3 Scope of the Study 
           1.3.1 Markets Covered
           1.3.2 Years Considered for the Study
    1.4 Currency 
    1.5 Limitations 
    1.6 Stakeholders

2 Research Methodology (Page No. - 19)
    2.1 Research Data 
           2.1.1 Secondary Data
                    2.1.1.1 Key Data From Secondary Sources
           2.1.2 Primary Data
                    2.1.2.1 Key Data From Primary Sources
                    2.1.2.2 Key Industry Insights
                    2.1.2.3 Breakdown of Primaries
    2.2 Market Size Estimation 
    2.3 Market Breakdown and Data Triangulation 
    2.4 Research Assumptions

3 Executive Summary (Page No. - 27)

4 Premium Insights (Page No. - 33)
    4.1 Attractive Market Opportunities in the Business Intelligence Market 
    4.2 Business Intelligence Market: Market Share Across Various Regions 
    4.3 Business Intelligence Market: Industry Vertical and Region Segment 
    4.4 Life Cycle Analysis, By Region, 2016

5 Market Overview (Page No. - 35)
    5.1 Introduction 
    5.2 Market Evolution 
    5.3 Business Intelligence Software Application Categories 
           5.3.1 Data Management Tools
           5.3.2 Data Discovery Applications
           5.3.3 Reporting Tools
    5.4 Market Dynamics 
           5.4.1 Drivers
                    5.4.1.1 Increasing Adoption of Cloud
                    5.4.1.2 Growth of Advanced Analytics
                    5.4.1.3 Adoption of Data-Driven Decision Making
                    5.4.1.4 Emergence of IoT-Enabled Technologies
           5.4.2 Restraints
                    5.4.2.1 Varying Structure of Regulation Policies
                    5.4.2.2 High Investment Costs
           5.4.3 Opportunities
                    5.4.3.1 Positive Return on Investment
                    5.4.3.2 Embedded Business Intelligence
                    5.4.3.3 Higher Adoption By Smes
                    5.4.3.4 Increasing Need to Create Insights From Unused Data
           5.4.4 Challenges
                    5.4.4.1 Lack of Skilled Workforce
                    5.4.4.2 Management and Maintenance of Data Quality

6 Industry Trends (Page No. - 42)
    6.1 Introduction 
    6.2 Value Chain Analysis 
    6.3 Business Intelligence Trends 
           6.3.1 Self-Service BI
           6.3.2 Mobile BI
           6.3.3 Social BI Or Collaborative BI
           6.3.4 Geo-Spatial BI
           6.3.5 Advance Analytics Enhancing Traditional BI
           6.3.6 Data Mash-Ups Integrated With BI

7 Business Intelligence Market Analysis, By Component (Page No. - 46)
    7.1 Introduction 
    7.2 Platform 
    7.3 Software 
    7.4 Services 
           7.4.1 Professional Services
                    7.4.1.1 System Deployment and Integration
                    7.4.1.2 Support and Maintenance
                    7.4.1.3 Consulting Services
           7.4.2 Managed Services

8 Business Intelligence Market Analysis, By Data Type (Page No. - 56)
    8.1 Introduction 
    8.2 Unstructured Data 
    8.3 Semi-Structured Data 
    8.4 Structured Data

9 Business Intelligence Market Analysis, By Organization Size (Page No. - 60)
    9.1 Introduction 
    9.2 Large Enterprises 
    9.3 Small and Medium-Sized Enterprises

10 Business Intelligence Market Analysis, By Application (Page No. - 64)
     10.1 Introduction 
     10.2 Predictive Asset Maintenance 
     10.3 Fraud Detection and Security Management 
     10.4 Supply Chain Optimization 
     10.5 Network Management and Optimization 
     10.6 Workforce Management 
     10.7 Sales and Marketing Management 
     10.8 Operations Management 
     10.9 Others

11 Business Intelligence Market Analysis, By Deployment Model (Page No. - 73)
     11.1 Introduction 
     11.2 On-Premises 
     11.3 On-Demand

12 Business Intelligence Market Analysis, By Industry Vertical (Page No. - 77)
     12.1 Introduction 
     12.2 Banking, Financial Services, and Insurance 
     12.3 Telecommunications and It 
     12.4 Retail and Consumer Goods 
     12.5 Healthcare and Life Sciences 
     12.6 Manufacturing 
     12.7 Government and Defense 
     12.8 Energy and Utilities 
     12.9 Transportation and Logistics 
     12.10 Media and Entertainment 
     12.11 Others

13 Geographic Analysis (Page No. - 86)
     13.1 Introduction 
     13.2 North America 
     13.3 Europe 
     13.4 Asia-Pacific 
     13.5 Middle East and Africa 
     13.6 Latin America

14 Competitive Landscape (Page No. - 109)
     14.1 Overview 
     14.2 Market Share Analysis 
     14.3 Competitive Situations and Trends 
             14.3.1 New Product Launches and Product Upgradations
             14.3.2 Partnerships, Agreements, and Collaborations
             14.3.3 Acquisitions
             14.3.4 Expansions
             14.3.5 Venture Capital Funding

15 Company Profiles (Page No. - 117)
     15.1 Introduction 
(Overview, Financials, Products & Services, Strategy, and Developments)*
     15.2 Microsoft Corporation 
     15.3 International Business Machines Corporation 
     15.4 SAP SE 
     15.5 Oracle Corporation 
     15.6 Tableau Software 
     15.7 SAS Institute 
     15.8 Pentaho (A Hitachi Company) 
     15.9 Qlik Technologies 
     15.10 Microstrategy, Inc. 
     15.11 Information Builders 
     15.12 Tibco Software 
     15.13 Yellowfin International Pty Ltd 
     15.14 Sisense Inc. 
     15.15 Panorama 
     15.16 Key Innovators

*Details on Overview, Financials, Product & Services, Strategy, and Developments Might Not Be Captured in Case of Unlisted Companies.

16 Appendix (Page No. - 160)
     16.1 Insights of Industry Experts 
     16.2 Discussion Guide 
     16.3 Knowledge Store: Marketsandmarkets’ Subscription Portal 
     16.4 Available Customization 
     16.5 Related Reports 
     16.6 Author Details


List of Tables (89 Tables)

Table 1 Business Intelligence Market Size and Growth, 2014–2021 (USD Billion, Y-O-Y %)
Table 2 Market Size, By Component, 2014–2021 (USD Billion)
Table 3 Platform: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 4 Software: Market Size, By Region, 2014–2021 (USD Million)
Table 5 Services: Business Intelligence Market Size, By Type, 2014–2021 (USD Million)
Table 6 Services: Market Size, By Region, 2014–2021 (USD Million)
Table 7 Professional Services: Business Intelligence Market Size, By Type, 2014–2021 (USD Million)
Table 8 Professional Services: Market Size, By Region, 2014–2021 (USD Million)
Table 9 System Deployment and Integration: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 10 Support and Maintenance: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 11 Consulting Services: Market Size, By Region, 2014–2021 (USD Million)
Table 12 Managed Services: Market Size, By Region, 2014–2021 (USD Million)
Table 13 Business Intelligence Market Size, By Data Type, 2014–2021 (USD Billion)
Table 14 Unstructured Data: Market Size, By Region, 2014–2021 (USD Million)
Table 15 Semi-Structured Data: Market Size, By Region, 2014–2021 (USD Million)
Table 16 Structured Data: Market Size, By Region, 2014–2021 (USD Million)
Table 17 Business Intelligence Market Size, By Organization Size, 2014–2021 (USD Billion)
Table 18 Large Enterprises: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 19 Small and Medium-Sized Enterprises: Market Size, By Region, 2014–2021 (USD Million)
Table 20 Business Intelligence Market Size, By Application, 2014–2021 (USD Billion)
Table 21 Predictive Asset Maintenance: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 22 Fraud and Security Management: Market Size, By Region, 2014–2021 (USD Million)
Table 23 Supply Chain Optimization: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 24 Network Management and Optimization: Market Size, By Region, 2014–2021 (USD Million)
Table 25 Workforce Management: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 26 Sales and Marketing Management: Market Size, By Region, 2014–2021 (USD Million)
Table 27 Operations Management: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 28 Others: Market Size, By Region, 2014–2021 (USD Million)
Table 29 Market Size, By Deployment Model, 2014–2021 (USD Billion)
Table 30 On-Premises: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 31 On-Demand: Market Size, By Region, 2014–2021 (USD Million)
Table 32 Business Intelligence Market Size, By Industry Vertical, 2014–2021 (USD Billion)
Table 33 Banking, Financial Services, and Insurance: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 34 Telecommunications and It: Business Intelligence Market Size, By Region, 2014–2021 (USD Million)
Table 35 Retail and Consumer Goods: Market Size, By Region, 2014–2021 (USD Million)
Table 36 Healthcare and Life Sciences: Market Size, By Region, 2014–2021 (USD Million)
Table 37 Manufacturing: Market Size, By Region, 2014–2021 (USD Million)
Table 38 Government and Defense: Market Size, By Region, 2014–2021 (USD Million)
Table 39 Energy and Utilities: Market Size, By Region, 2014–2021 (USD Million)
Table 40 Transportation and Logistics: Market Size, By Region, 2014–2021 (USD Million)
Table 41 Media and Entertainment: Market Size, By Region, 2014–2021 (USD Million)
Table 42 Others: Market Size, By Region, 2014–2021 (USD Million)
Table 43 Business Intelligence Market Size, By Region, 2014–2021 (USD Billion)
Table 44 North America: Business Intelligence Market Size, By Component, 2014–2021 (USD Million)
Table 45 North America: Market Size, By Service, 2014–2021 (USD Million)
Table 46 North America: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 47 North America: Market Size, By Organization Size, 2014–2021 (USD Million)
Table 48 North America: Market Size, By Data Type, 2014–2021 (USD Million)
Table 49 North America: Market Size, By Deployment Model, 2014–2021 (USD Million)
Table 50 North America: Market Size, By Application, 2014–2021 (USD Million)
Table 51 North America: Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 52 Europe: Business Intelligence Market Size, By Component, 2014–2021 (USD Million)
Table 53 Europe: Market Size, By Service, 2014–2021 (USD Million)
Table 54 Europe: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 55 Europe: Market Size, By Data Type, 2014–2021 (USD Million)
Table 56 Europe: Market Size, By Deployment Model, 2014–2021 (USD Million)
Table 57 Europe: Market Size, By Application, 2014–2021 (USD Million)
Table 58 Europe: Market Size, By Organization Size, 2014–2021 (USD Million)
Table 59 Europe: Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 60 Asia-Pacific: Business Intelligence Market Size, By Component, 2014–2021 (USD Million)
Table 61 Asia-Pacific: Market Size, By Service, 2014–2021 (USD Million)
Table 62 Asia-Pacific: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 63 Asia-Pacific: Market Size, By Data Type, 2014–2021 (USD Million)
Table 64 Asia-Pacific: Market Size, By Deployment Model, 2014–2021 (USD Million)
Table 65 Asia-Pacific: Market Size, By Organization Size, 2014–2021 (USD Million)
Table 66 Asia-Pacific: Market Size, By Application, 2014–2021 (USD Million)
Table 67 Asia-Pacific: Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 68 Middle East and Africa: Business Intelligence Market Size, By Component, 2014–2021 (USD Million)
Table 69 Middle East and Africa: Market Size, By Service, 2014–2021 (USD Million)
Table 70 Middle East and Africa: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 71 Middle East and Africa: Market Size, By Data Type, 2014–2021 (USD Million)
Table 72 Middle East and Africa: Market Size, By Deployment Model, 2014–2021 (USD Million)
Table 73 Middle East and Africa: Market Size, By Organization Size, 2014–2021 (USD Million)
Table 74 Middle East and Africa: Market Size, By Application, 2014–2021 (USD Million)
Table 75 Middle East and Africa: Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 76 Latin America: Business Intelligence Market Size, By Component, 2014–2021 (USD Million)
Table 77 Latin America: Market Size, By Service, 2014–2021 (USD Million)
Table 78 Latin America: Market Size, By Professional Service, 2014–2021 (USD Million)
Table 79 Latin America: Market Size, By Data Type, 2014–2021 (USD Million)
Table 80 Latin America: Market Size, By Organization Size, 2014–2021 (USD Million)
Table 81 Latin America: Market Size, By Deployment Model, 2014–2021 (USD Million)
Table 82 Latin America: Market Size, By Application, 2014–2021 (USD Million)
Table 83 Latin America: Market Size, By Industry Vertical, 2014–2021 (USD Million)
Table 84 Market Share of BI Vendors
Table 85 New Product Launches and Product Upgradations, 2016–2017
Table 86 Partnerships, Agreements, and Collaborations, 2016–2017
Table 87 Acquisitions, 2015–2017
Table 88 Expansions, 2014–2016
Table 89 Venture Capital Funding, 2014–2016


List of Figures (46 Figures)

Figure 1 Business Intelligence Market: Research Design
Figure 2 Market Size Estimation Methodology: Bottom-Up Approach
Figure 3 Market Size Estimation Methodology: Top-Down Approach
Figure 4 Business Intelligence Market: Data Triangulation
Figure 5 Market is Expected to Grow in the Global Market During the Forecast Period 2016–2021
Figure 6 Market Snapshot: By Component (2016 vs 2021)
Figure 7 Market Snapshot: By Service (2016–2021)
Figure 8 Market Snapshot: By Professional Service (2016–2021)
Figure 9 Market Snapshot: By Data Type (2016–2021)
Figure 10 Market Snapshot: By Application (2016–2021)
Figure 11 Market Snapshot: By Deployment Model (2016–2021)
Figure 12 Market Snapshot: By Industry Vertical (2016 vs 2021)
Figure 13 Lucrative Market Prospects in the Business Intelligence Market
Figure 14 North America is Expected to Lead the Business Intelligence Market By Covering the Largest Market Size in 2016
Figure 15 BFSI, Retail & Consumer Goods, Telecommunications & It, and Government & Defense in Industry Vertical, and North America Expected to Gain the Largest Market Size in 2016
Figure 16 Market in Asia-Pacific to Experience Rapid Growth During 2016–2021
Figure 17 Evolution of Business Intelligence
Figure 18 Business Intelligence Market: Drivers, Restraints, Opportunities, and Challenges
Figure 19 Market: Value Chain Analysis
Figure 20 Services Segment is Expected to Have the Highest CAGR During the Forecast Period
Figure 21 Managed Services Segment is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 22 Consulting Services Segment is Expected to Have the Highest CAGR During the Forecast Period
Figure 23 Unstructured Data Type is Estimated to Have the Largest Market Size During the Forecast Period
Figure 24 Small and Medium Enterprises Segment is Expected to Have A Higher CAGR Than the Large Enterprises During the Forecast Period
Figure 25 Sales and Marketing Management is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 26 On-Demand Deployment Model is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 27 Manufacturing is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 28 Asia-Pacific is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 29 North America is Expected to Hold the Largest Market Size in the BI Market During the Forecast Period
Figure 30 North America: Market Snapshot
Figure 31 Asia-Pacific: Market Snapshot
Figure 32 Companies Adopted the Strategy of Partnerships, Agreements, and Collaborations as the Key Growth Strategy During the Period 2014–2017
Figure 33 Market Evaluation Framework
Figure 34 Battle for Market Share: the Strategy of Partnerships, Agreements, and Collaborations Was the Key Strategy Adopted By Key Players in the BI Market During the Forecast Period
Figure 35 Geographic Revenue Mix of Top Five Market Players
Figure 36 Microsoft Corporation: SWOT Analysis
Figure 37 International Business Machines Corporation: Company Snapshot
Figure 38 International Business Machines Corporation: SWOT Analysis
Figure 39 SAP SE: Company Snapshot
Figure 40 SAP SE: SWOT Analysis
Figure 41 Oracle Corporation: Company Snapshot
Figure 42 Oracle Corporation: SWOT Analysis
Figure 43 Tableau Software: Company Snapshot
Figure 44 Tableau Software: SWOT Analysis
Figure 45 SAS Institute: Company Snapshot
Figure 46 Microstrategy, Inc.: Company Snapshot

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