BASEL, Switzerland, Feb. 18, 2005 -- Good news for business analysts and decision-makers who rely on Marketing Manager for Excel (MM4XL) software to extract strategic information from market data. With the latest release of this suite of marketing analysis applications from MarketingStat, comes a new tool called Quality Manager.

MarketingStat spokesperson Greg Shields explains: "With Quality Manager, companies can now easily and effectively monitor a wide range of business processes, such as: traffic at call centers, the quality of ongoing marketing surveys, tendencies in sales or profits, hits at websites, contacts made by sales reps, results of direct marketing campaigns, and much more."

Quality Manager can generate all of the most common quality control charts, run acceptance sampling, and perform process capability analysis of many different kinds of business processes. Every Quality Manager analysis can be previewed online before printing a hardcopy chart.

"MarketingStat's strategy is to enhance MM4XL software with new functionality at frequent intervals. MM4XL's other 21 spectacular tools have already made it popular as one of the richest applications for marketers. With Quality Manager we are now pleased to offer solutions in the critical area of quality analysis."

MM4XL software is a comprehensive analytical toolbox designed to help marketers, business consultants, and academics improve strategic business decision-making. It applies both the well-documented methods and techniques of management science, as well as the latest analytical solutions. MM4XL software embeds in Microsoft Excel to provide unparalleled graphical and analytical power.

MM4XL is a product of MarketingStat GmbH, a privately held firm located in Oberwil BL, Switzerland. Since 1998, the core principle behind MarketingStat's development of MM4XL has been "fostering scientific business management as a reinforcement to pragmatic management, in order to improve business performance."

MarketingStat has made MM4XL software easy to use. It can be run in five languages (English, Spanish, French, German and Italian), and it includes detailed online help and example sheets that explain both the concepts behind each tool and how to use the tool.

Fully functional trial copies of MM4XL can be downloaded from MarketingStat's website, and used for up to 21 days.

MarketingStat's website is located at www.marketingstat.com.

Jonas Selz
phone +41 61 401 6055
email js@marketingstat.com