MINNEAPOLIS, MN and ATHENS, Greece, Aug. 22, 2005 -- IDeaS, the leading provider of revenue optimization solutions and one of the industry's fastest growing technology companies has announced that the Athenaeum InterContinental in Athens, Greece has gone live with IDeaS Revenue Optimization v5 ASP solution.

A sophisticated revenue management environment, the Athenaeum had experience using other products, but decided to shift to the IDeaS product for several key reasons. "Our decision to shift to IDeaS was based on a greater need in our environment for deeper business intelligence, a stronger decision system, and superior forecasting," said Henry Everts, Revenue Manager for the Athenaeum InterContinental. "We were also really impressed with the IDeaS system' ASP deployment. By accessing the product through the Internet we could launch it easily within the hotel and we have the ability to access the data anywhere."

IDeaS v5 ASP solution was designed to provide hoteliers with an unfettered view of critical data across their portfolio, giving them better control of their decisions and ultimately better control of their business.

"Hoteliers are increasingly realizing that in today's highly volatile markets, leveraging the best technology available is a necessity. This is reflected in charting higher profits, in having a better understanding of the dynamics at work within their environment, and having a reliable view to the future, said Fabian Specht, Director of Business Development and Distribution EAME for IDeaS " The Athenaeum InterContinental is just such an example. Having experience with other products, they understood what information was really critical in helping them more effectively manage their business. That is when they switched to IDeaS."

IDeaS v5

IDeaS is a breakthrough for hospitality companies who need to achieve enterprise-wide control over their business intelligence and want to optimize revenue and profits.

Delivered through a standard Internet browser, critical information is prioritized and presented in colorful straight-forward graphs and reports. Monthly graphical views of Estimated Room Revenue, Occupancy, ADR and RevPAR along with Alerts, Special Events, and quick links are delivered in an easily navigated way.

IDeaS features a new generation of modular functionality designed to give the hotelier the ability to successfully run their hotel in their unique environment. As the industry's pioneer IDeaS defined the building blocks of revenue optimization technology. With our latest release IDeaS offers a solution miles ahead of today's rudimentary revenue management products. The industry leader, IDeaS defined the space, and today IDeaS continues to redefine how Revenue Optimization helps hotelier face their most pressing business challenges.

About the Athenaeum InterContinental, Athens Greece

Close to the city's business and financial districts and at a short distance from many of the ancient sites, the hotel is suitable for business and leisure travelers alike. Reflecting all that is best in the city, the hotel is a haven of luxury. Its marble atrium lobby and private art collection are a welcome respite from the bustling metropolis. The largest ballroom of the city together with the most spacious rooms, some of which have views of the Acropolis, are only surpassed by the magical views from the rooftop restaurant, Premiere. All together awarded in 2004 Athenaeum InterContinental the title of the best business hotel in Athens.

About IDeaS

Integrated Decisions and Systems, Inc. (IDeaS) is the leading provider of hospitality focused pricing and revenue optimization solutions. IDeaS products offer award-winning technical innovation paired with unsurpassed personalized support. Our products are specifically designed to provide hoteliers with a clear vision to their data, thereby giving them greater control over their business.

IDeaS primary market focus is the global hospitality industry. The company's clients include some of the most-prestigious companies in the world, including InterContinental Hotels Group, Hyatt International, Hilton International, Mandarin Oriental Hotel Group, Millennium Hotels and Resorts, Movenpick Hotels and Resorts, Shangri-La, Kempinski Hotels & Resorts, Conrad Hotels, Universal Orlando, Travelodge UK, Steigenberger Hotels and Resorts, The Venetian Resort Hotel Casino, Vail Resorts, Wynn and Gaylord Entertainment properties, such as Gaylord Opryland.

Headquartered in Minneapolis, Minnesota, IDeaS maintains global technology, support and sales offices in North America, the United Kingdom, Europe, Australia and Asia. For more information, visit www.ideas.com or call +1 952 698 4200.

NOTES:

In the name Premiere there should be an accent grave over the second "e" in the word. This symbol may not appear properly in some systems

In the name Movenpick Hotels there should be an umlaut over the "o" in Movenpick. This symbol may not appear properly in some systems.

Integrated Decisions and Systems, Inc., Minneapolis
Amy McNeil Anderson, 952-698-4200
aanderson@ideas.com