Gartner positions Oracle's Siebel CRM applications in Leaders Quadrant for sales force automation

REDWOOD SHORES, Calif., July 17, 2006 -- With over four million CRM deployed seats and over 150 million registered self-service users, Oracle (Nasdaq: ORCL) today announced that its Siebel CRM applications have been positioned in the Leader Quadrant of the Magic Quadrant for Sales Force Automation, 1H06.(1)

The Gartner Magic Quadrant provides guidance for organizations that are seeking to purchase, replace or upgrade a sales force automation solution. Gartner's Magic Quadrant positions vendors in a particular market segment based on their completeness of vision and their ability to execute on that vision.(2) According to Gartner, Leaders demonstrate market strength; broad installed bases using sales opportunity, solution and operations management among several industry segments; and the ability to affect market trends in all the categories of criteria on which they are evaluated.(3)

Criteria for Placement in Quadrant

Gartner's Magic Quadrant positions vendors in a particular market segment based on their vision and ability to execute that vision. To be included in the 2006 SFA Magic Quadrant, a vendor must demonstrate that it:

-- Has customers that have deployed or are actively deploying opportunity management functionality in the past two years;

-- Is actively selling or marketing SFA applications to multiple industries and geographies;

-- Has proved that it can be deployed in sales organizations of more than 100 users;

-- Has established or will gain market visibility and name recognition for SFA in the next year; and

-- Has dedicated professional-service resources for SFA.

"Today's sales professionals are challenged with driving increased revenues while representing complex product portfolios and coordinating global sales teams, said Oracle Senior Vice President of CRM Products Ed Abbo. "Our continuously growing number of deployments across a broad set of industries continues to validate that our customers are realizing significant business value from their Siebel applications. Oracle has the right functionality, unmatched depth of experience and strong partnerships to help our customers be successful."

The full 2006 Gartner CRM Sales Force Automation Magic Quadrant report can be found at the following URL -

About Oracle

Oracle is the world's largest enterprise software company. For more information about Oracle, visit our Web site at .

About The Magic Quadrant

The Magic Quadrant is copyrighted March 1, 2006 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.


Oracle, JD Edwards, PeopleSoft, and Siebel are registered trademarks of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.

Reference herein to third party content, including analysis, opinions, predictions and statements, does not constitute or imply Oracle's endorsement of or concurrence with such content.

(1, 2, 3) Gartner Research "Magic Quadrant for CRM Sales Force Automation, 2006," by Rob DeSisto, July 11, 2006

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