Salesforce Foundation marks 1,000 non-profits running operations on on-demand services

Unique Customization of Salesforce and AppExchange Delivers Value Across Range of Non-profit Implementations

SAN FRANCISCO, CA, Aug. 16, 2006 -- Salesforce Foundation, the global leader in integrating philanthropy and business, today announced that it has delivered's (NYSE: CRM) on-demand business services to 1,000 non-profit organizations around the globe. The donation of Salesforce licenses is part of's 1/1/1 Model -- a commitment to deliver 1% Time, 1% Equity and 1% Product to non-profit organizations. Non-profit organizations use Salesforce, along with applications from AppExchange,'s revolutionary platform for on-demand business services, to manage membership, contact and affiliate data; track and forecast fundraising campaigns; and report on volunteer opportunities.

"Giving back to our communities has been a fundamental element of the culture from day one," said Marc Benioff, chairman and CEO of "The 1/1/1 Model offers the opportunity for businesses to dramatically increase the magnitude and reach of corporate philanthropy, and offers a solution that is much greater than the sum of its parts. We at are committed to a future where business plays an increasingly larger role in community and we are proud to be a part of this visionary approach."

Organizations around the globe have benefited from the 1% Product donation of the 1/1/1 Model including:

-- United Way -- International organization implemented Salesforce solutions to foster internal collaboration and manage relationships with corporate partners, donors, constituents and members; information is aggregated and shared in order to serve customers better and make more strategic decisions on accounts.

-- Volunteer Centres Ireland -- Irish charity uses Salesforce to centralize management of nine separate volunteer programs and coordinate volunteers for each event; volunteer skills and preferences are now automatically matched to opportunity criteria.

-- Freeplay Foundation -- South African organization deployed Salesforce in South Africa and the United Kingdom to create a single, comprehensive view of donors and manage distribution of wind-up and solar-powered Lifeline radios, which broadcast information related to health, education, complex emergencies, agriculture and peace-making.

Core to the Salesforce Foundation's mission is to enable non-profits to improve operational efficiencies without the need to install, maintain or upgrade software or hardware. Because of the ease of use of the Salesforce on-demand platform, organizations benefit from a solution that can be customized for their particular needs. In addition, the easy to use service allows money to be used for key programs rather than spent on costly IT support.

Through its global outreach, Salesforce Foundation donates Salesforce solutions to organizations such as Association Pere Ceyrac (France); Human Info NGO (Belgium); Kids Company (Great Britain); Macquarie University Institute (Australia); Net4kids Aid Foundation (Netherlands); Special Olympics Nippon Tokyo (Japan); and Take a Hike Youth at Risk Foundation (Canada).

For more information on the Salesforce Foundation and the 1/1/1 Model, visit

About Salesforce Foundation

The Salesforce Foundation mission is to remain the leaders in pioneering, evangelizing and implementing the 1% Model, and using this model as a means to improve the lives of people around the world.

The Salesforce Foundation harnesses the power of product and people to improve the lives of those in need. Using the unique 1/1/1 Model-1% Time, 1% Equity, and 1% Product-the Foundation reaches out to the community and increases the effectiveness of non-profit organizations so they can better achieve their goals. We call this the Power of Us.

We concentrate on the use of technology, specifically as it relates to organizations with youth development programs. We have supported technology centers around the world that help kids in technology-bereft urban and rural areas create a better future for themselves. Since July of 2000, employees have given over 40,000 hours of their time and expertise, feeding the homeless, tutoring kids, improving non-profit spaces, and offering hundreds of helping hands when the world is faced with devastating natural disasters.

NOTE: is a registered trademark of, and AppExchange and Successforce are trademarks of, Inc., San Francisco, California. Other names used may be trademarks of their respective owners.

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