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Wallis Oil selects KSS for price automation and optimization, 44 convenience stores using KSS PriceNet for fuel pricing

FLORHAM PARK, N.J., October 24, 2006 -- KSS, a global leader in retail and fuel pricing automation and optimization solutions, announced today that Wallis Oil has selected KSS PriceNet to automate and optimize its daily fuel-pricing process.

Wallis Companies was established in 1968 and today is one of the leading gasoline distributors in the Midwest, operating 44 gasoline/convenient food stores, and servicing more than 70 dealer locations, accounting for more than 178 million gallons of fuel annually.

“KSS PriceNet will allow us to automate the manual tasks involved in daily fuel pricing, as well as optimize pricing, by modeling competitive impact on our volume and margins,” said Mark Martinovich, chief operating officer of Wallis Companies. “We expect to capture the same benefits that many of the larger chains have realized with PriceNet, which helps us deliver strong value to our customers.”

“We are pleased to be working with Wallis Oil and look forward to helping them capture the tremendous benefits of KSS PriceNet,” said Bob Stein, chief executive officer of KSS’ fuels division. “Pricing volatility, government regulations, intense competitive pressures, all of these concerns are efficiently managed within KSS PriceNet. We are confident that Wallis Oil will experience a tremendous ROI with KSS PriceNet.”

KSS PriceNet is available as an on-site, fully integrated pricing system designed to add discipline to the pricing process and help operators make better informed pricing decisions. KSS PriceNet organizes and analyzes all of the relevant pricing and market data, and provides dynamic pricing rules with an industry best-practice workflow and process to control all pricing activities. KSS PriceNet uses KSS’ leading demand modeling and optimization technology to allow operators to set prices by taking into account the individual competitive and demand dynamics for each grade of fuel, at each site.

About Wallis Oil

Wallis Companies was established in 1968 and today is one of the leading gasoline distributors in the Midwest, operating 44 gasoline/convenient food stores, and servicing more than 70 dealer locations, accounting for more than 178 million gallons of fuel annually. Wallis Companies currently distributes gasoline under the major brand names of Mobil, Conoco, BP/Amoco and Phillips 66 stations in eastern, central, and southern Missouri. Wallis operations offer conveniences such as food service, ATMs, Speedpass, touch-free car washes, and pay-at-the-pump.

About KSS

KSS is the leading supplier of comprehensive pricing intelligence, optimization and execution solutions to the convenience retail, grocery, chain drug and petroleum industries,. The company helps retailers manage more than $50 billion in annual revenue from more than 20,000 outlets. Retailers use KSS software to automate the pricing process so that pricing and promotional decisions are optimized. PriceNet and other KSS software are available as an on-site, fully integrated system. For more information, visit www.kssg.com. For media inquiries, contact Roy Miller at (972) 717-3500 x235, or at rmiller@transsynergy.com.



Contacts 
The TransSynergy Group
Roy Miller, 972-717-3500 x235
rmiller@transsynergy.com

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