WESTBOROUGH, MA, February 13, 2007 -- Applix, Inc. (Nasdaq: APLX), a global leader in performance management applications, today introduced Applix 9.1, which enhances performance management across the enterprise for improved operational visibility and greater agility in the market. New features of Applix 9.1 enable businesses to perform reporting from the Web, more easily configure planning applications, and create their own custom dashboards and scorecards - all while taking advantage of Applix's strengths in rapid deployment, ease-of-use and rapid query response benefits.

"Understanding that businesses need to work more nimbly than ever, we assessed the Applix platform over this past year. The Applix 9.1 release adds many features to help a company set a broader, more strategic vision," said Ben Plummer, vice president, worldwide marketing, Applix, Inc. "Now an enterprise can optimize performance of all departments - with a single platform that reaches farther, deploys easier, and reacts faster than any solution in the market today."

Reaching Farther

A key component of this release, Applix's self-service Executive Viewer now provides enhanced support for accessing Applix databases as well as other data sources for faster, more comprehensive views into business performance. When designing their own Web-based reports, Executive Viewer users have one-click access to dynamic sets of data, such as 'Top 10 products' or 'non-profit organizations,' as well as links from reports to related SQL data sources.

This version also introduces new features that permit organizations to extend the value of Applix's applications to their custom applications and portals. Users can plug and play Applix documents such as planning templates, reports, and charts within corporate portals such as Microsoft's SharePoint or custom Web applications. Applix's Websheets, dashboards, PDFs, and Microsoft Office documents can all be integrated into Applix 9.1 Web applications. For even greater flexibility, IT departments can easily configure complete Web applications for business analytics using the new robust .NET interface.

Deploying Easier

Applix 9.1 also boosts the capabilities of Applix Web applications to new heights. With wizards, users can rapidly design and deploy Web applications as well as set up personalized home pages with navigation to reports and templates for planning and analytical applications.

Applix 9.1 Guided Web Applications navigate occasional users through personalized templates, forms, and reports required to complete their performance management tasks. This version now empowers end users to perform data maintenance activities, such as adding a new project or creating new "sandbox" planning scenarios, with buttons that draw context from current worksheets.

Reacting Faster

Designed to service enterprise-grade applications, this release offers features that improve stability and scalability as well support levels for greater numbers and kinds of users. Version 9.1 provides both IT and Applix administrators with improved transparency into the performance and health of server operations. Applix 9.1 technology also enables high levels of concurrent activity for both read-write and read-only users, which translates to a greater number of different users tapping the solution simultaneously, with faster response times - critical to businesses focused upon nimbleness in their markets.

About Applix, Inc.

Applix (NASDAQ: APLX) is a global leader in performance management applications that enable continuous strategic planning, management and monitoring of performance across the financial, operational, sales and marketing, and human resources functions within the enterprise. Applix and its global network of partners help nearly 3,000 customers worldwide manage their business performance and respond to the marketplace in real time. Headquartered in Westborough, MA, Applix maintains offices in North America, Europe and the Pacific Rim. For more information about Applix, please visit www.applix.com.

Notes to Investors:

Any statements in this press release about future expectations, plans and prospects for the Company, including any statements containing the words "believes," "anticipates," "plans," "expects," and similar expressions, constitute forward-looking statements. Forward-looking statements necessarily involve risks and uncertainties, and actual results could differ materially from those indicated by such forward-looking statements as a result of various important factors. Factors that could cause or contribute to such differences include without limitation, competitive pressures, changes in customer demands, adverse economic conditions, loss of key personnel, litigation, potential fluctuations in quarterly results, lengthy sales cycles, market acceptance of new or enhanced products and services, factors affecting spending by customers and other risks, uncertainties and factors including those described in the Company's most recent Form 10-K or 10-Q under the heading "Risk Factors"/"Factors That May Affect Future Results." In addition, the forward-looking statements provided by the Company in this press release represent the Company's views as of the date of this release. The Company anticipates that subsequent events and developments may cause the Company's views to change. However, while the Company may elect to update these forward-looking statements at some point in the future, the Company specifically disclaims any obligation to do so, and these forward-looking statements should not be relied upon as representing the Company's views as of any date subsequent to the date of this release.

© 2007 Applix, Inc. All rights reserved. Applix, Executive Viewer, and TM1 are registered trademarks of Applix, Inc. All other trademarks and company names mentioned are the property of their respective owners.

Contact Information: Charlotte Locke
Director, Corporate Marketing
Applix, Inc.
508-475-2441
clocke@applix.com