from DSSResources.comOracle(R) CRM On Demand adoption gains global momentumREDWOOD SHORES, Calif., Dec. 19, 2008 -- The growth and rapid adoption of Oracle(R) CRM On Demand continues to increase with substantial customer traction of major enterprise and mid-size organizations worldwide in 2008. Thousands of customers have adopted Oracle CRM On Demand, providing further testament to Oracle's industry leadership and unparalleled choice for application deployment and integration. Companies expanding or establishing their Oracle CRM On Demand deployments included Fidelity, First Niagara, DPS Sporting Club Development, Experian, MoreVisibility, Siemens, Ambu, ARM, INTERSEROH, InFact Group, Travelport, SAS Cargo Group, Kodak GCG, Hotels B&B, Business & Enterprise North East, Atlantic Technologies, Holcim Lanka, The Economist, GMAC, VicUrban, AlphaWest/Optus, Artha Money, 3M Taiwan, Hitachi Consulting Co., Ltd., Quanam Mexico, Gazit Brasil Ltda, Azul Linhas Aereas Brasileiras, Companhia de Telecomunicacoes do Brasil Central, ABA Seguros and Masterlease. Oracle CRM On Demand provides a scalable, flexible platform backed by powerful analytics that enables companies to change, analyze, and monitor their customer-facing processes and simplify their customer data management. In addition, it leverages the latest Web 2.0 capabilities for boosting collaboration and productivity through social CRM. Only Oracle CRM On Demand provides embedded analytics and a data warehouse, and Enterprise Grade SaaS with the Single Tenant Enterprise Edition. Coupled with one-stop integrations to JD Edwards Enterprise, Oracle E-Business Suite, and Siebel CRM adopters of Oracle CRM On Demand can easily extend their existing Oracle technology investments. Supporting Quotes * "Oracle CRM On Demand has, once again, demonstrated an incredible, upward trajectory of growth and customer success in 2008 as leading organizations around the world reaped the benefits of flexibility, power, and value for critical business applications," said Oracle Senior Vice President of CRM Anthony Lye. "We are pleased to see the immense success from these global Oracle CRM On Demand customers, and look forward to helping them drive further value through innovation over the coming year." JAPAC Customer Supporting Quotes * "Within a very short span of time, we are seeing benefits from the use of Oracle CRM On Demand," said Ameya Kapnadak, Chief Marketing Officer, Artha Money. "The tools have already helped us become a more strategic player in the highly competitive retail finance space. Our customers are experiencing greater responsiveness with our teams as we reduce costs and improve our time to reach each customer." * "Oracle CRM On Demand substantially reduced the amount of infrastructure we needed to deploy to make it available to our staff. The speedy implementation and early delivery of business benefits was a deciding factor to go with CRM On Demand as opposed to a traditional, full service, internally run solution," said Sam Sangster, Finance and ICT Director, VicUrban. "We're delighted with our return on investment so far. Our marketing campaigns have been more targeted. We've been much more effective and are spending marketing funds in the places they need to be spent. Rather than just managing customer contacts we now have a tool that gives us confidence we are capturing all interactions and working through the sales process efficiently to qualify leads. We also have a better understanding of product demand, so we can deliver what our customers want." * "In China our business has grown from 4000 to more than 8000 loans per month in just a short time frame and with Oracle CRM on Demand we certainly have been able to process the business faster and more efficiently," said Lou Polite, Regional CIO, GMAC. "At GMAC, we have taken advantage of Oracle technology and Oracle CRM On Demand to actually process more loans with less resources and less burden on our resources. We are leveraging Oracle's SaaS model to build high quality, timely and cost-effective solutions for our dealers across the Asia Pacific region." * "Being part of a global leader in cement manufacturing, it is imperative that we facilitate and adopt the use of best practices in our operations," said Smriti Kingsley, Marketing Head, Holcim Lanka Pvt Ltd. "Our investment in the Oracle CRM On Demand solution, especially the Oracle Mobile Sales Assistant, is expected to greatly improve field sales productivity and customer responsiveness, even in areas without network coverage. We are confident the use of Web 2.0 will foster more collaborative engagements with our customers, suppliers, employees and partners, resulting in increased profitability for our business." EMEA Customer Supporting Quotes * "The Oracle CRM On Demand offering is set to become a mission critical part of our business. In today's market we need to optimize every opportunity we have and we believe that in replacing the incumbent SAP solution we are providing our sales teams with a significant advantage in terms of customer visibility and intelligence, in a cost effective and agile way. In turn, we should be able to better serve our customers creating the perfect win/win situation," said Dr. Torsten Becker, Corporate Program Director CRM, Siemens. * "The primary business drivers for adoption of Oracle CRM On Demand were sales forecasting and management of the sales pipeline," said Alex Nancekievill, VP Operations, ARM. "The ability for sales people to share information in a common place was an immediate win and we now have a level of detail in our forecasts we never had before. What we have been most impressed about with Oracle CRM On Demand is how quickly we were able to pick it up and make it useful. It has almost set new standards within ARM on how business systems ought to be" * "Using Oracle CRM On Demand, InFact reduced the time it takes to close a sales opportunity by 15 percent and reduced sales training and support costs by 18 percent annually," said Richard Napier, Director of Business Development, InFact Group. * "The collaborative Social CRM capabilities in Oracle CRM On Demand Release 15 meshes extremely well with Business Link North East's goals to provide our customers with the services they need in a timely manner so they in turn are successful in the marketplace. We believe that the enhanced collaboration capabilities release 15 brings to the table will further unite our 140 field-based staff and their headquarters-based colleagues to create more value for all parties," said Gary Slater, Head of Business Systems, Business & Enterprise North East. * "We implemented Oracle CRM On Demand mainly for the sales force but other functional departments will definitely follow in future. The biggest impact has been on forecast management, as it is now generated automatically and information that has not been shared before can now be seen. Because of the user-friendliness and immediate benefits gained the impact on the users was very positive and acceptance has been high. After only four months of using Oracle CRM On Demand we have been tracking over 1000 projects in system, showing further acceptance by the users," Elmar Junger, IT Project Manager, Steelcase. Latin America Customer Supporting Quotes * "We chose Oracle CRM On Demand as the main tool to manage our sales processes," said Luis Avila, Director, Quanam Mexico. "In less than 8 weeks we implemented Siebel Marketing, Siebel Sales and Siebel Analytics in 10 offices in Latin America. This solution enables us to easily access all customers' and prospects' information, giving us complete visibility of each sales opportunity." * "Oracle CRM On Demand has enabled integration and transparency throughout the stages of every business opportunity at Gazit Brasil by providing detailed reports, enhancing communication between parties and helping the company meet deadlines and commitments more efficiently," said Fabio Vernalha, Treasury Analyst, Gazit Brasil Ltda. * "In line with investment demands and implementation timeframe, Oracle CRM On Demand's proposal has allowed for the fulfillment of our primary goals related to operational control, streamlined workflows and extraction of timely reports. In addition, the compliance with minimum requirements provided for in Law #6532/08 was crucial to this decision. Oracle's Siebel is also responsible for the integration between different processes within the company through the workflow, establishing a single point to consolidate clients' information," said Paulo A. Engelmann, Customer Relationship Manager, Azul Linhas Aereas Brasileiras. * "The reason that led CTBC to adopt Oracle CRM On Demand was for the solution's fast implementation capabilities," said Osvaldo Carrijo, Chief Commercial Officer, Concession Department, CTBC -- Companhia de Telecomunicacoes do Brasil Central. "The solution minimizes investment requirements as it allows for prior demand monitoring and sales management, also enabling the adoption of best practices." North America Customer Supporting Quotes * "As a leader in luxury real estate marketing and development, DPS Sporting Club Development must be on the cutting-edge to maintain and grow personal customer relationships and provide the highest service for our elite clientele," said Robert Rippee, Chief Marketing Officer, DPS Sporting Club Development. "Oracle CRM On Demand has enabled DPS to see our customers with a 360-degree holistic view, while providing increased sales and revenue, contact and campaign management, better reporting and lead tracking and fast ROI." * "As one of the world's leading search engine marketing, optimization and design firms, MoreVisibility required a new, reliable and seamless system to benefit both our marketing and sales organizations for a variety of critical business applications," said Dennis Pushkin, Chief Executive Officer, MoreVisibility. "The choice of Oracle CRM On Demand has proven to be of tremendous strategic value with an extremely easy migration of more than 8 years of data from our old system to the new Oracle CRM On Demand. Additionally, we now benefit from an exciting array of reporting, tracking and management tools that provide utmost value to our teams, our clients and the bottom line." Supporting Resources * Oracle CRM On Demand http://crmondemand.oracle.com/en/index.htm) About Oracle Oracle (Nasdaq: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com. Trademark Oracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners. |