from DSSResources.com

SAP and Sybase deliver first set of applications to millions of mobile workers worldwide

SAP Extends Reach of SAP(R) Business Suite Applications, Including SAP(R) CRM, to iPhone, Windows Mobile and Other Mobile Device Users

HANNOVER, Germany and DUBLIN, Calif., March 2, 2010 -- SAP AG ( SAP) and Sybase Inc. (NYSE: SY) today announced two new solutions for mobile workers to carry out key business and customer relationship management (CRM) processes via iPhone and Windows Mobile. Built on the industry-leading Sybase® Unwired Platform, the mobile solutions extend the capabilities of SAP® Business Suite applications, including SAP® Customer Relationship Management (SAP CRM), and also can be customized to tap into a variety of back-end data sources, including databases, Web services, files and any enterprise application that leverages service-oriented architecture (SOA). The announcement was made at the CeBIT trade fair, being held in Hannover, Germany, March 2-6.

The population of mobile workers and the number of personally owned devices entering the enterprise is growing exponentially. According to industry analyst group IDC, "The worldwide mobile worker population is set to increase from 919.4 million in 2008, accounting for 29% of the worldwide workforce, to 1.19 billion in 2013, accounting for 34.9% of the workforce." SAP and Sybase are empowering mobile workers to quickly act on information with seamless integration to business processes and networks, enabling them to boost productivity and make informed, timely business decisions, all the while staying in close contact with their customers, suppliers, partners and employees.

The new offerings include:

Sybase® Mobile Sales for SAP CRM automates sales processes, increases productivity and enhances customer service by equipping sales professionals with anywhere, anytime access to SAP CRM 2007 through smartphones such as iPhones and Windows Mobile devices.

Sybase® Mobile Workflow for SAP Business Suite enables mobile workers to complete business processes — such as workflow items and alerts, time recording and travel requests that require immediate action — through a familiar and secure email inbox.

"Over the last few years, we have seen significant shifts in the expectations of end users and their relationship with enterprise software," said Kevin Nix, senior vice president, Business Solutions and Technology, SAP AG. "The new generation of business users demands immediate access to SAP solutions anytime, anywhere using mobile devices. Our partnership with Sybase allows us to deliver instant value to people everywhere to help maintain relationships with customers, partners and suppliers and make quick on-the-go decisions, on the device of their choice." These mobile productivity applications are built by Sybase to meet the needs of SAP customers, are fully certified and supported by both SAP and Sybase, and tap the proven mobile infrastructure strengths of Sybase Unwired Platform and the SAP NetWeaver® technology platform. SAP and Sybase intend to continue co-innovation efforts to broaden development of mobile applications and devices, which will increase the value of investment in SAP business software. (See also previous announcement, "SAP and Sybase Put the Power of SAP® Business Suite in the Hands of the Mobile Workforce.")

"We are extremely pleased to deliver on our highly collaborative co-innovation partnership with SAP with the release of our joint mobile CRM and workflow solutions," said Gary Kovacs, senior vice president, Markets, Solutions & Products, Sybase. "Millions of SAP users around the world now have secure and fast access to critical business information, along with the ability to complete time-sensitive business workflow processes, all from their mobile device of choice. Additionally, for customers requiring highly customized mobile SAP applications, Sybase offers the most comprehensive mobility expertise and mobile enterprise application platform for rapid development and deployment of custom mobile solutions and provides extensive service support through a thriving partnership ecosystem."

For more details on this announcement, please visit www.sybase.com/partner/SAP. To read what some of SAP and Sybase's supportive partners have to say about these offerings, please see "Addendum: SAP and Sybase Partner Testimonials" below.

Advent Global

“We are always looking for ways to enhance the application usability and quality of information for SAP users. Working with Sybase will not only help provide millions of SAP users around the world with the quality and accuracy of information they expect from SAP, but will also help deliver a similar experience on their mobile devices. We are proud to be a premier SAP consulting services company partnered with Sybase.”

- Raj Chappidi, president and co-founder, Advent Global Solutions

Bluefin

“Bluefin believes that enterprise mobility will play a market-changing role in the business marketplace in the 2010s and the SAP-Sybase co-innovation strategy can be instrumental to that end.”

- John Appleby, head of Technology, Bluefin Solutions

Deloitte

“Deloitte Consulting LLP has a long standing relationship with SAP and Sybase, which has enabled us to offer services to companies designed to help them in their efforts to migrate toward highly strategic, open and secure enterprise mobility implementations. We have already provided extensive services in the enterprise mobility space and, moving forward, we believe our clients will benefit from our experience and these types of breakthroughs. As devices continue to evolve and drive increased adaption, we look forward to continuing to co-innovate along with Sybase and SAP

- Andy Main, principal, Deloitte

Ecenta

“By extending the power of SAP CRM to mobile devices, Sybase’s Unwired Platform greatly enhances the productivity of the salesforce.”

- Amit Venugopal, managing director, VP Sales, Ecenta

Global Soft

“Sybase Mobile CRM is an attractive choice for companies looking to enable their mobile field sales personnel across heterogeneous mobile devices such as the iPhone or Windows Mobile phones. Both SAP’s Netweaver Mobile technology and support frameworks and the Sybase Mobile CRM platform cater to the diverse demands of an enterprise, such as security, scalability, device agnostic capability and the ability to evolve as technology does.”

- Sreenidhi Bheemasenachar, SAP NetWeaver practice lead, Global Soft

msc mobile

“What we like most about the Sybase and SAP offering is its openness, ability to seamlessly connect to valuable SAP information and to support all relevant mobile platforms, including Blackberry, Windows Mobile, iPhone and laptops. The Sybase Unwired Platform tools combine model-driven development and coding in a perfect way to achieve the best of both worlds, facilitating the creation of perfect mobile solutions.”

- Alexander Ilg, founder and CEO, msc mobile

TPC

“The Principal Consulting (TPC) aims to best help its clients by understanding the latest technologies, and knowing how they may apply to a client’s set of goals. With this philosophy in mind, TPC is excited to be selected as a Sybase Mobility Partner, migrating various mobility solutions related to SAP CRM Service and Mobile Survey Suite to the Sybase platform, and to any smart phone. With more than 12 years of architecting and enabling SAP Mobility Solutions, TPC is proud to continue its tradition of being a mobile service leader.”

- Vijay Garg, chief architect, TPC

T-Systems

“With a growing number of mobile information workers and the increasing need for mobile services, T-Systems together with its partners Sybase and SAP is leading the way toward adoption of a fully integrated mobile enterprise application development and deployment environment with proven business value. Our 3-way-partnership with Sybase and SAP allows us to fulfill our customers’ needs of linking valuable data resources and securely delivering information anytime, anywhere.”

- Hagen Rickmann, head of portfolio and innovation management T-Systems

Wipro

“Our new partnership with Sybase builds on our existing partnership with SAP by enabling anytime, anywhere access to valuable information contained within enterprise applications. Together, Wipro, Sybase and SAP are committed to driving enterprise mobility and increasing its value to customers with real-time access to critical information through a wide range of mobile environments.”

- Sairaman Jagannathan, vice president, Business Solutions Division, Wipro

About Sybase

Sybase is an industry leader in delivering enterprise and mobile software to manage, analyze and mobilize information. We are recognized globally as a performance leader, proven in the most data-intensive industries and across all major systems, networks and devices. Our information management, analytics and enterprise mobility solutions have powered the world's most mission-critical systems in financial services, telecommunications, manufacturing and government. For more information, visit www.sybase.com. Read Sybase blogs: http://blogs.sybase.com.

Sybase is a registered trademark of Sybase, Inc. or its subsidiaries. All other company and product names mentioned may be trademarks of the respective companies with which they are associated.

Special Note: Statements concerning Sybase's future growth, prospects and new product releases are, by nature, forward-looking statements that involve a number of uncertainties and risks, and cannot be guaranteed. The words "anticipate," "believe," "estimate," "expect," "intend," "will" and similar expressions relating to Sybase and its management may identify forward-looking statements. Such statements are intended to reflect Sybase's current views with respect to future events and may ultimately prove to be incorrect or false. Factors that could cause actual events or results to differ materially include shifts in customer demand, rapid technology changes, competitive factors and unanticipated delays in scheduled product availability. These and other risks are detailed from time to time in Sybase's Securities and Exchange Commission filings, including, but not limited to, its annual report on Form 10-K and its quarterly reports on Form 10-Q (copies of which can be viewed on Sybase's Web site).

About SAP

SAP is the world's leading provider of business software(*), offering applications and services that enable companies of all sizes and in more than 25 industries to become best-run businesses. With more than 95,000 customers in over 120 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE, under the symbol "SAP." For more information, visit www.sap.com.

(*) SAP defines business software as comprising enterprise resource planning, business intelligence, and related applications.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "project," "predict," "should" and "will" and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Copyright © 2010 SAP AG. All rights reserved. SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary.

SOURCE SAP AG



DSS Home |  About Us |  Contact Us |  Site Index |  Subscribe | What's New
Please Tell 
Your Friends about DSSResources.COM Copyright © 1995-2021 by D. J. Power (see his home page). DSSResources.COMsm was maintained by Daniel J. Power. See disclaimer and privacy statement.