Coach embraces MicroStrategy across its global enterprise

TYSONS CORNER, Va., Oct. 6, 2014 /PRNewswire/ -- MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of enterprise software platforms, today announced that Coach, Inc. (NYSE: COH) (SEHK:6388), a leading New York design house of modern luxury accessories and lifestyle collections, has leveraged the MicroStrategy Analytics Platform™ and MicroStrategy Mobile™ to produce automated reporting that provides anytime, anywhere visibility down to the store level. To learn more about Coach's use of MicroStrategy, visit:

"MicroStrategy is generating the buzz across our business that we knew it would," said Danielle Schmelkin, VP of Business Intelligence and Customer Engagement Solutions, Coach. "MicroStrategy's BI solution streamlines our reporting environment and offers our users intuitive system-of-record applications to analyze our business performance with a high degree of flexibility and governance. We're really excited about the possibilities that MicroStrategy is providing our global enterprise."

Coach has built an interactive mobile application using MicroStrategy Mobile that provides its retail teams with the ability to examine sales trends for any given geography, including at the individual store level, with a simple swipe or tap on their iPad devices. The Coach team has leveraged the MicroStrategy Analytics Platform to consolidate a set of reports into one flexible, intuitive dashboard, enabling individual business units to track their sales performance and stay ahead of changing customer preferences. Coach is also using MicroStrategy to understand the effectiveness of its in-store events held across different locations and done at various times of the year.

"Working with a leading global luxury brand like Coach demonstrates the value and relevance of our enterprise software platforms for building brand loyalty," said Paul Zolfaghari, President, MicroStrategy Incorporated. "Unlike other analytics vendors, MicroStrategy empowers business users with fully governed data discovery so there is no need to compromise between self-service and governance. Our solution is a comprehensive solution that positions brand leaders to easily uncover sales trends, strengthen customer loyalty, and seize upon growth opportunities."

Added Schmelkin: "MicroStrategy has a more holistic vision for business intelligence than its competitors. The fact that MicroStrategy's enterprise software platforms have grown organically over time and not through acquisition or bolting separate products together is a huge advantage. It reflects the Company's singular focus on providing the best BI solution available."

About Coach, Inc.

Coach, established in New York City in 1941, is a leading design house of modern luxury accessories and lifestyle collections with a rich heritage of pairing exceptional leathers and materials with innovative design. Coach is sold worldwide through Coach stores, select department stores and specialty stores, and through Coach's website at Coach's common stock is traded on the New York Stock Exchange under the symbol COH and Coach's Hong Kong Depositary Receipts are traded on The Stock Exchange of Hong Kong Limited under the symbol 6388.

About MicroStrategy Incorporated

Founded in 1989, MicroStrategy (Nasdaq: MSTR) is a leading worldwide provider of enterprise software platforms. The Company's mission is to provide the most flexible, powerful, scalable, and user-friendly analytics and identity management platforms, offered either on premises or in the cloud.

The MicroStrategy Analytics Platform™ empowers leading organizations to analyze vast amounts of data and distribute actionable business insight via reports, dashboards, ad-hoc advanced analytics, and powerful data visualizations. MicroStrategy Mobile™ extends that platform to enable organizations to rapidly build information-rich applications that combine multimedia, transactions, analytics, and custom workflows, delivered on mobile devices. The MicroStrategy Identity Platform™ (branded as MicroStrategy Usher™) provides organizations the ability to develop a secure mobile app for identity and credentials.

MicroStrategy, MicroStrategy Analytics Platform, MicroStrategy Mobile, MicroStrategy Identity Platform, and MicroStrategy Usher are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.


SOURCE MicroStrategy Incorporated


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