BusinessObjects XI deployed at Turner Broadcasting
SAN JOSE, Calif. and PARIS - June 7, 2005 - Business Objects (Nasdaq: BOBJ; Euronext Paris ISIN code: FR0004026250-BOB), the world's leading provider of business intelligence (BI) solutions, today announced that Turner Broadcasting System, Inc. (TBS, Inc) has selected BusinessObjects™ XI for its business intelligence applications. TBS, which operates news and entertainment networks, will use BusinessObjects XI throughout the company, including the programming, sales, marketing, and operations departments, to optimize programming and improve performance. TBS will deploy the entire integrated BI platform, including BusinessObjects Data Integrator XI, Web Intelligence, OLAP Intelligence, Performance Manager, Dashboard Manager, and Crystal Reports® XI.
BusinessObjects XI will provide TBS, Inc. with extreme insight into the performance of its operations. For instance, using BusinessObjects XI, executives can analyze the ratings performance of hit shows by region, time slot, and also compare how they performed against other networks during the same time slot. In addition, programming managers can use BusinessObjects XI to understand the ratings draw of the thousands of movie titles and shows in its library, to deliver content that is both popular with viewers and profitable.
"We announced BusinessObjects XI at the start of this year and it has received widespread praise in the press and analyst community as the most complete and innovative business intelligence platform in the industry," said Bernard Liautaud, chairman and CEO of Business Objects. "However, the most important validation is customer reception, and securing a well respected customer like Turner Broadcasting is further proof that BusinessObjects XI is the business intelligence platform of choice for leading organizations. Turner Broadcasting is an innovative and visionary company when it comes to their use of business intelligence - we look forward to working with them as they use BusinessObjects XI to improve overall performance."
About Business Objects
Business Objects is the world’s leading business intelligence (BI) software company. With more than 30,000 customers worldwide, including over 80 percent of the Fortune 500, Business Objects helps organizations gain better insight into their business, improve decision making, and optimize enterprise performance. The company’s business intelligence platform, BusinessObjects™ XI, offers the BI industry’s most advanced and complete platform for reporting, query and analysis, performance management, and data integration. BusinessObjects XI includes Crystal Reports®, the industry standard for enterprise reporting. Business Objects has also built the industry’s strongest and most diverse partner community, and also offers consulting and education services to help customers effectively deploy their business intelligence projects.
Business Objects has dual headquarters in San Jose, Calif., and Paris, France. The company’s stock is traded on both the Nasdaq (BOBJ) and Euronext Paris (ISIN: FR0004026250 - BOB) stock exchanges. More information about Business Objects can be found at www.businessobjects.com.
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Business Objects and the Business Objects logo, BusinessObjects, WebIntelligence, Crystal Reports, Crystal Enterprise, Crystal Analysis, RapidMarts and BusinessQuery are trademarks or registered trademarks of Business Objects S.A. or its affiliated companies in the United States and/or other countries. All other names mentioned herein may be trademarks of their respective owners.
Randy Cairns, director of public relations +1 408 953 6036, email@example.com
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