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SAS named a Leader in retail planning report by independent research firm

CARY, N.C., March 12, 2020 /PRNewswire/ -- Predicting inventory demand, optimizing assortment planning and developing full life-cycle pricing so the business runs like a well-oiled machine are paramount for retailers who want to succeed in the connected, always-on retail world. Success hinges on engaging with shoppers when, where and how they want, and that's no easy feat. But The Forrester Wave™: Retail Planning, Q1 2020 report points to SAS as a Leader in the retail planning arena.

The Forrester report states that SAS "proved its ability to tackle hard optimization issues by demonstrating above-par application architecture, assortment optimization, and aggregate demand management. It has potential to improve customer segmentation and merchandise financial planning." The analyst firm also cited SAS as a "best fit for brands and retailers that need the security of a large vendor with a massive ecosystem of implementers, but that also have the ability to: 1) extend retail planning applications using a proven platform to deploy sophisticated applications, without disrupting on premise infrastructure."

"Intelligent planning analytics from SAS gives retailers an edge for synchronizing merchandise plans with marketing and supply chain plans so a shopper is always satisfied," said Dan Mitchell, Global Business Director for SAS' Retail Practice. "Powerful analytics used strategically can help a retailer or consumer goods manufacturer stay ahead of demand, localize the merchandise mix quickly, and reap the rewards long-term from loyal customers. Retailers looking for rapid ROI recognize that applications containing purpose-built analytic models are now the must-have, next-generation technology."

Learn more about the SAS Intelligent Planning Suite at URL https://www.sas.com/en_us/software/intelligent-planning.html .

About SAS

SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 83,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.

SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Other brand and product names are trademarks of their respective companies. Copyright © 2020 SAS Institute Inc. All rights reserved.

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